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The Fueling Revolution: Inside the Minds Behind Fuel Goods - Fuel Goods

The Fueling Revolution: Inside the Minds Behind Fuel Goods

  Want to more about Fuel Goods and the minds behind it? Our very own founders, Laura Jorgensen and Courteney Lowe, recently sat down with the amazing sports nutritionist, Stevie Lyn Smith to get real on all things nutrition on The Real Fuel with SLS Podcast In this episode we chat about: Laura and Courtney’s background in athletics and professional cycling The inspiration behind Fuel Goods What IS Fuel Goods & how it can support you as an athlete and active human being Making sports nutrition (and great snackies) easy to find and accessible to all The power of small, positive changes The Spring Energy Gel debacle of 2024 Dogs And so much more!   Ready to listen? Tune in to the episode now PS - we had Stevie craft her very own box of her favorite nutrition. Wanna know what's inside?

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Asheville, We're Throwing a Party! 🎉 - Fuel Goods

Asheville, We're Throwing a Party! 🎉

Hey Asheville, clear your calendars for August 15th because Fuel Goods + Pressio (yeah the same Pressio behind the "HERE FOR THE WOMEN'S RACE" shirt) are throwing the ultimate Brand Launch bash! We couldn't be prouder to have launched this venture in Asheville and we're overdue for a community celebration. We’re talking up to 75% off on the best sports nutrition and apparel, plus an optional Fun Run to kick things off. Whether you’re a seasoned runner, love to move your body a different way, or just love a good deal, come hang out, snag some sweet discounts, and connect with your fellow fitness fam. Rooted Down will be slinging good eats, High Five will be serving cold beer, and you'll be surrounded by all the good vibes you love about Asheville. Grab your crew and meet us at 2000 Riverside Dr. from 6-8:30 PM. Let’s make this launch one for the books! Don't forget to RSVP here.

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Ketones: The supercharged fuel for athletes - Fuel Goods

Ketones: The supercharged fuel for athletes

Ketones have taken the wellness and fitness world by storm. Everyone from wellness guru Andrew Huberman to multi-time Tour de France winner Jonas Vingegaard are talking about them and we're thrilled that now all our Runner and RiderBoxes so subscribers get to try them. But y'all know we want to take it one step further than trying them - we want you to know why you should use them and what they actually do, so here's the deal: What actually are ketones? Ketones are an ultra-efficient source of energy that can produce more power while using less oxygen when compared to fat or carbs. Sounds pretty great, right? The catch is that your body only creates them naturally when your stored carbs are completely depleted, triggering your body to convert fat into ketones for fuel. I probably don’t need to convince you that a completely depleted state is not exactly a best-case scenario when you’re trying to exercise or focus. That’s where Ketone-IQ comes in: You can now tap into the power of ketones in a simple drinkable with no need to go into the dreaded depleted zone. (Thanks, Science!)  How to use them: We recommend taking a shot before a shorter workout or in the midst of a longer one. Training aside, we’ve been seeing great results when taking them at work during the 3pm slump. You can take up to 4 a day, so don’t be shy! Our team prefers them chilled, but others say room temperature is best. We recommend testing a few ways to find what works for you. Why we chose Ketone-IQ™ Peach Caffeine Shot for subscribers to try: We find this flavor to be the most drinkable. If you've tried ketones, you know that they aren't always the most, well, delicious. But we find this flavor to go down the easiest, especially when chilled. And as they say - the taste lasts for 10 seconds and the energy lasts for 4 hours. So there's at. Moreso though, Ketone-IQ is a science obsessed company that is constantly on the cutting edge of innovation in their field and y'all know we only like to give you the best of the best!  Bottom Line Weird taste and all, we think you should give them a try. This is science at it's best giving your body exactly what it needs to fuel good and feel good 💪  

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Sip Into Summer: Crafting Cocktails with Skratch Labs' New Seasonal Flavors - Fuel Goods

Sip Into Summer: Crafting Cocktails with Skratch Labs' New Seasonal Flavors

Now, it's not every day you'll see us recommending mixing up cocktails, but when we do, you bet they’re going to be spectacular and on the healthier side. Today, we're bringing you a splash of summer with two tantalizing recipes using Skratch Lab's limited edition summer flavors, Salted Margarita and Cucumber Lime. They're perfect companions for a post-long day backyard hang or float in the pool. Feel free to put extra Hydration Everyday in either recipe if you've had a sweaty workout and need to replenish electrolytes. Alright grab your shaker, and let’s go: Garden Party Skratch Gimlet Using Skratch Cucumber Lime Hydration Sport Mix This one is going first because we LOVE it! That's right, we're naming a favorite of the two and this is it. So smooth, so fresh. You have to try it to believe it.     Ingredients 1-2 oz of gin (depending on how strong you prefer) 4 oz water .5 oz lime juice 3 fresh basil leaves 1/2 scoop of Skratch Cucumber Lime Hydration Sport Mix   Instructions In a shaker, combine half a scoop of Skratch Cucumber Lime Hydration Sport Mix with 3 fresh basil leaves and muddle. Add the gin, water, and lime juice. Shake it up vigorously with ice (shake it like you mean it to mix that powder well!). Serve up and garnish with a basil leaf and a slice of cucumber for that extra touch of garden freshness Spicy Citrus Skratch Mezcal-rita Using Skratch Hyrdration Everyday Salted Margarita     Ingredients 1.5 oz of mezcal (We used Dos Hombres but if you can't get, or don't like mezcal, this can be substituted for tequila) 1.5 oz grapefruit juice 2 oz water .5 oz lime juice .5 oz agave 1 scoop of Skratch Hydration Everyday Salted Margarita 2 jalapeno slices   Instructions 1. Start by muddling a full scoop of Skratch Salted Margarita mix with jalapeños and agave in your shaker. Pour in the mezcal, water, grapefruit juice, and lime juice. Give it a vigorous shake with ice (extra effort here makes all the difference to dissolve the powder). Strain it over rocks in a glass with a salted rim (level up by using Skratch mix as your rim) and garnish with a lime wheel   And there you have it—two stunning cocktails that not only taste amazing but also keep you hydrated...or maybe at least don't dehydrate you 🤷🏻 Whether you're hosting a full-blown garden party or just kicking back with a few friends, these drinks are your perfect summertime companions. And remember, while we're all for having a good time, please drink responsibly. Stay safe and keep sipping smart! Here's to summer vibes and good times, The Fuel Goods Team  

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Courteney's Grandma's Marathon Fuel Plan: Life After Spring Gels - Fuel Goods

Courteney's Grandma's Marathon Fuel Plan: Life After Spring Gels

Hey Fuel Gooders,Remember a few months back when I unveiled my glorious Boston fueling plan? Then I slammed into a Fort Knox sized wall? Well, let's just say I've made some tweaks since then 😅 Some changes were driven by the shocking breakup with my once-favorite Awesome Sauce, and others came from hanging with the legendary Dr. Allen Lim of Skratch Labs, who dropped some serious nutrition hacks on me. Here at Fuel Goods, we don't keep secrets—so here's the scoop on the new high-carb fueling plan I've been testing for the past month and will unleash in Duluth.   TL;DR: I'm all in on carbs, and let me tell you, I'm feeling a gazillion times better on my runs. Carbs are not just back; they're here to stay, baby! (shouted enthusiastically from a long-time bread lover)   Breakfast Hack 🤯 Ready for this? I've been waking up to gulp down a bottle of Skratch Horchata Recovery three hours before the start. When Allen first suggested it, I thought he had lost his marbles. But I gave it a shot because hey, the guy's a nutrition grand master. Turns out, it's a winner because it's carb-heavy yet liquid, making it a dream for my finicky stomach. I've been feeling so good on my runs that I've been screaming this hack from the rooftops! So, if your stomach is a drama queen like mine, I double dare you to try this. You might just love it.   Pre-race MORE CARBS. For the 40 minutes leading up to the race (and as close to the start as possible) I'll be sipping on a bottle full of 4 scoops of Skratch High Carb. The goal? Load my system with readily available carbs my body can use like rocket fuel as soon as that starting gun pops without dipping into my precious glycogen stores.   Race fuel One thing is still the same. My vice-like grip on my handheld full of Skratch High Carb. With the heat cranking up, I've added Skratch Everyday Hydration to the mix for extra electrolytes so this girl doesn't dehydrate. Because the High Carb is such an important part of my fueling strategy and I'm such a hydration control freak so loved, Laura is flying up to Duluth so she can feed me a new bottle at the half way mark. Drumroll, please... for the big reveal of the gel that's stepping in for the one we don't talk about anymore. UCAN! Still road-testing some others, but UCAN has been a champ in training, so it's getting the nod for this race. The goal is to take one gel at the start, and then again every 45 minutes, for a total of 4 gels (strawberry banana flavor, to be exact).        Recovery After the race, even if I’m totally spent, I have a scoop of Ascent Chocolate Whey (for pure protein) AND a scoop of Skratch Recovery Chocolate for a fast hit of carbs, mixed with water and ice within 30 minutes. Why? Because it's the most delicious love letter I can write my legs for sticking with me to the finish. Plus, they always reply with less soreness.  Help! I need you, Midwest crew. HELP – WHAT IS THE REGIONAL TREAT I MUST TRY? Leave a comment and let me know your top picks—your insider tips are crucial for my culinary adventure!     If you're going to be at Grandma's, drop us a line so we can meet you in person and our on-site crew can amp up your race day with some serious cheering! Pssst - all you fellow hydration control freaks, I bet you can get Laura to help you with an in-race feed 😉Let’s make it one for the books,Courteney

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5 Must Have Father's Day Gifts for Endurance Dads - Fuel Goods

5 Must Have Father's Day Gifts for Endurance Dads

Father’s Day is June 16th and let’s be real – there has got to be something better to get Dad than the popular, yet lethal combination of alcohol and power tools. Seriously, who decided that was a good idea? If your dad is the active kind, here are our favorite ideas to help him celebrate his day.   Honestly, what could be better than a box packed with endurance awesomeness that keeps dad thinking of you all year long? These running or cycling subscription boxes ship every other month, bringing a fresh dose of excitement and motivation right to his doorstep. If you’re on the hunt for a gift that’s going to absolutely crush Father’s Day for your endurance-loving dad, look no further. You’ve just hit the jackpot.   Help Dad help himself with this invigorating Oars + Alps soap made with Epsom salt, arnica.  It doesn't just clean - it rescues, it pampers, and it leaves him smelling so good, he'll have the whole family lining up for a sniff! Say goodbye to boring showers and hello to a sud-sational experience that'll have Dad feeling like a million bucks.    We can't get enough of this horchata flavored protein. Think of it like a manly chai latte that is like a high five for his muscles. We're not doing it justice, but we know dad's going to love it.      Loaded with top notch fuel and accessories, this box is will be dad's perfect companion to stay in shape and beat back that dad bod. From protein pretzels and muscle rubs to power-packed cookies and more, this box has your runner dad's name written all over it.    You can't go wrong here. Get dad a fuel card that allows him to fill up with the best sports nutrition around so he's always ready for whatever adventure life brings him next.    And there you have it, folks! Five absolute game-changers that will make any endurance dad's Father's Day unforgettable. Whether he's just starting his fitness journey or he's a seasoned vet, these gifts are guaranteed to put a spring in his step and a smile on his face. Remember, it's not just about the miles he puts in but the memories he makes along the way. So, go ahead and treat your fitness hero to something special this Father's Day. Because let's face it, he's earned it. Happy gifting, and may your Father's Day be filled with joy, laughter, and plenty of endorphins!  

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Gelgate: Important Update about Spring Energy and our Commitment to Your Trust - Fuel Goods

Gelgate: Important Update about Spring Energy and our Commitment to Your Trust

Hey Team, Courteney here. If you haven’t heard by now, unsettling news has come out about Spring Energy products. It turns out, their nutritional facts, specifically the calorie and carbohydrate content, are not what they claim to be. Third-party tests show that the actual values are less than half of what’s listed. Outside published an article this week that dives into the details and iRunFar has a fantastic writeup with independent testing results for Spring and 9 other gels. And, of course, if you want to go down the Reddit rabbit hole, there's loads, but make sure to block at least 4 hours off your calendar. The TL;DR version - this is Gelgate 2024. As a longtime user and fan of Spring, I’m devastated. Partially because I wasn’t getting the fuel I thought I was, but more so because Spring has done very little to address the issue and, here at Fuel Goods, that’s something that we won’t stand for. Our Bold Stand and Immediate Actions Clearance Sale: Effective immediately, all Spring Energy products are available at a 57% discount. It’s simple: you’re getting 57% less than what they advertise, so you should pay 57% less. We know many of you have been training with Spring and it may be too late to deviate from that for an upcoming race (ahem, me) so if you need to stock up your stash one last time before you make a switch, the time is now. Use code GELGATE.  Complete Removal of Spring Energy Products: After you rid us of our Spring during this clearance sale, we will permanently remove Spring Energy products from our marketplace. Even if Spring Energy can substantiate their nutrition claims in the future, the trust we once had in them is irreparably damaged. We know this might seem like a harsh step, but we take our role as your trusted nutrition source incredibly seriously. There are plenty of reputable companies out there that we can partner with, and we prefer to support those that consistently align with our standards and values   Refund and Store Credit Policy: - If you have unopened Spring and you want to return it, we’ll give you a full refund. Reach out to us at support@fuelgoods.com - If you consumed the Spring you purchased from us, even if you loved it, we’ll be proactively contacting you and providing full store credit for your purchase. Think of it as free opportunity to start over and find an alternative. We are more than happy to work with you personally to right the right fit among our other gel options. Our Commitment to You At Fuel Goods, we understand the responsibility we have in vetting the products we offer and are committed to taking strong actions to maintain our honor and your trust. Future Measures In full transparency, we don’t have all the tactical steps laid out just yet as to how we’re going to navigate this unprecedented labeling failure and make sure what you're buying is what you get, but here’s what you need to know: At Fuel Goods, we have - and always will have - a zero-tolerance policy for any discrepancies from the partners we feature. We are relentless in our pursuit of the best brands and products, not just for their performance and accuracy, but for their integrity. As more details unfold around next steps and future processes, you’ll be the first to know. Thank you for sticking with us and continuing to trust us to support your health and fitness journey. If you have any questions or need help, don’t hesitate to reach out. In Your Corner, Courteney Fuel Goods COO and former lover of Spring

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Boston Marathon and Why I'm Still Pinching Myself - Fuel Goods

Boston Marathon and Why I'm Still Pinching Myself

Running a startup is hard and there are some days that I want to cry and tear my hair out. And then there are some days that I pinch myself and can't believe that this is what I do for work. The Boston Marathon was a weekend of those days.  While I can't fit all the awesome that went down into words, here are some highlights. 1. We got to spend the afternoon with Kathrine friggin' Switzer What an incredible gem of a human. It's always interesting to meet people you deeply admire because quite honestly, they don't always live up to the hype. Not Kathrine. She blew my mind with her kindness, generosity, and compassion.  BONUS: We got to hear about the new Rabbit Dream Chaser that debuted at Boston from the sneaker engineer himself. Yep, that's me just casually trying on sneakers with one of my idols *Pinch*   2. And be inspired by Kara Goucher  Kara's talk was a powerful call to action for women of all ages to pursue their dreams relentlessly. I got to listen to this for "my job".*Pinch* Oh, and guess who won the raffle here? Yes, this is my winning face 👇🏻🤪 3. Sunday's Shakeout Run I wasn't racing, but there's nothing like shaking it with thousands of other runners through Boston's streets. Seriously, I love this community. We are all so different, yet in these running moments, we find a shared beat to stride to. Even though I can't run far these days, with every step I smile ear to ear. 4. The Expo Gotta love a good expo. Especially since we got to catch up with our friends at Maurten. SPOILER ALERT: coming to Fuel Goods soon 🎉 5. @immrsspacecadet IYKYK. And if you don't know, go follow her immediately. You can thank me later. 6. Race Day Ok - back to the race! Courteney and her fast friends were all smiles... Until the reality of the day's heat set it.... I had one job - deliver an aid bottle halfway through. When you have one job you can't mess it up. Dinosaur suits and obvious signs were utilized to maximize chances of success.  We nailed the bottle, but even the best of fuel couldn't save these poor runners from the heat the day brought.  They dug deep. They finished. And then sat in the street with the rest of the race carnage.  To everyone who ran, my hat is so far off to you. It was a tough day on an already tough course. Thanks for inspiring me with your grit and tenacity.  And thank you Boston Marathon, for reminding why I love my job so damn much. It's weekends like this that make every tough day worth it. Until the next time, let's keep pushing, Laura

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Courteney's Fueling Plan for Boston - Fuel Goods

Courteney's Fueling Plan for Boston

Hey Fuel Gooders,As we count down to the Boston Marathon, we’re thrilled to share an insider look into the journey of one of our own, Courteney Lowe, our Chief Product Officer. Courteney isn’t just the force behind the products sourced for Fuel Goods; she’s a rockstar runner and an avid nutrition guru.So then, how is she fueling for Boston? And, what everyone want to know, what shoes is she wearing??? We’ll let her tell you!   Breakfast of Champions   Without fail, my marathon mornings kick off with two thick, no-nonsense slices of sourdough toast slathered in mashed banana with a hit of cinnamon. It’s simple, hearty, and it packs the punch I need to take on the miles ahead.   Race Hydration   Throughout the race, I’m that runner gripping my handheld filled with a concoction of Skratch High Carb + Skratch Sport Hydration. Why? Because I’m a control freak – no surprises from aid stations for this girl.  🤷🏻‍♀️   Race Fuel   My stomach’s about as sensitive as Wi-Fi in a thunderstorm– very. So, it’s Spring or nothing. I kick off with Spring Awesome Sauce 10 minutes before the start, then follow it with a mildly caffeinated Spring Hill Aid every 40-ish minutes (that’s 3 total if you’re counting). When I hit the 2:30 mark it’s a single caffeinated Honey Stinger chew every 10 minutes until I see that glorious finish line.   Recovery   Post-race, even when I'm not feeling it, I have a scoop of Ascent Chocolate Whey in water and ice within 30 minutes. Why? Because my legs deserve a thank you letter for not giving up on me. They always write back with less soreness.   Treats. Treats. Treats.   And what’s the marathon glory without the victory lap through Boston’s froyo and cocktail scene? I’m on a mission, and I need you, Boston crew, to light the way.HELP – WHERE SHOULD I GO? It's gotta be the shoes...   It's not a race without race shoes. Enter Hoka Cielo X1, the closest thing to flying without leaving the ground. Hoka went full throttle on these and I LOVE THEM. Who cares that I can only race in them twice (besides my wallet 🤷🏻‍♀️)   Whether you’ll be in Boston or not, here’s to everyone racing or spectating this weekend!Let’s make it count,Courteney

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Stay on Track with Autoship Stay on Track with Autoship

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